Get to Know Me

My Background & Professional Journey As a Freelance Digital Marketer in Calicut

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About Me

I’m Amrutha, a passionate freelance digital marketer in Calicut with a graduation in BA English Language and Literature. My background in English has sharpened my skills in content writing, communication, and storytelling, which I now blend with digital marketing strategies to help businesses grow online.

I specialize in SEO (Search Engine Optimization), Social Media Marketing (SMM), and content strategy, focusing on improving brand visibility and connecting businesses with their target audience. With hands-on knowledge in Google Ads, keyword research, and campaign management, I create data-driven strategies that deliver measurable results. As a fast learner and highly adaptable professional, I’m passionate about keeping up with the latest trends in digital branding, online marketing, and growth strategies. I’m currently seeking opportunities as a freelance digital marketing intern in Calicut, where I can apply my expertise while learning from industry experts.

As a dedicated freelance digital marketer in Calicut, I aim to collaborate with businesses that value creativity, consistency, and strategic growth. My goal is to use my skills to build meaningful digital experiences that strengthen brand identity and drive real results. I’m committed to contributing fresh ideas, strong work ethic, and a results-oriented mindset to every project I take on.

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Professional Experience

As a Freelance Digital Marketer in Calicut

Professional Experience (Beginner Level)

As an aspiring freelance digital marketer in Calicut, I have been actively building practical experience through small self-initiated projects and continuous learning. I’ve explored SEO techniques, created sample social media creatives, and practiced basic campaign strategies to understand how digital marketing works. I also engage in regular keyword research, content creation, and trend analysis to strengthen my skills while preparing for real-world opportunities through internships.

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Skills I Use in Real Life as a Freelance Digital Marketer in Calicut

In my daily life, I actively apply and refine the skills that contribute to my growth as a digital marketer. I regularly manage social media platforms by planning, scheduling, and publishing posts that align with brand goals and audience interests. While creating content, I design visually appealing creatives using Canva and write engaging captions, which helps improve my creativity, storytelling, and content-building abilities.

I also practice basic SEO techniques by researching relevant keywords, understanding search intent, and learning how content ranks on Google. This allows me to create content that is both user-friendly and search-engine optimized. Along with content creation, I consistently analyze post performance using insights and analytics to understand reach, engagement, and audience behavior.

In addition, I stay updated with the latest digital marketing trends, algorithm changes, and content strategies to ensure my work remains effective and relevant. I use my communication skills to craft meaningful messages that connect with the target audience and encourage interaction. These real-life, hands-on experiences help me continuously improve my skills and strengthen my foundation as a freelance digital marketer in Calicut.

 
 

From Learning to Accomplishing

Milestones in My Digital Marketing Learning

These certificates represent my continuous effort to grow as a freelance digital marketer in Calicut. Each course has helped me build stronger skills in SEO, social media marketing, content creation, and online branding. As Amrutha, I believe learning never stops, and these achievements reflect my commitment to improving, staying updated with trends, and becoming a more confident and skilled digital marketing professional.

Learning & Achievements

Learning Milestones in My Digital Marketing Journey

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My Academic Journey

Academic Profile

Key Academic Highlights

march 2022
plus two
I completed my Plus Two (Higher Secondary) in the Humanities stream, where I built a strong foundation in communication, critical thinking, and analytical skills. This phase of my education helped me develop a deeper interest in writing, creativity, and understanding human behavior .
march 2025
Degree
I completed my Bachelor’s Degree in English Language and Literature from Providence Women’s College, which strengthened my communication, writing, and analytical abilities. Studying English helped me understand storytelling, audience engagement, and creative expression — skills that now support my growth in the digital marketing field. My degree also enhanced my confidence in creating meaningful content and connecting with diverse audiences online.
2025 jan
digital
marketing
I have successfully completed a comprehensive Digital Marketing course, which equipped me with both foundational knowledge and hands-on practical skills. Throughout the program, I gained expertise in SEO, Social Media Marketing, Google Ads, content strategy, and analytics. The course also enhanced my ability to plan, execute, and optimize digital campaigns with a data-driven approach. This training has strengthened my confidence and prepared me to apply industry-relevant strategies in real projects and professional environments.
2025 feb
intern
As I continue building my skills and experience, my next step is to secure a digital marketing internship and expand my portfolio with real-world projects, campaigns, and measurable results. I’m committed to continuous learning and growing as a digital marketer while contributing value to every opportunity I take on.